After dropping the first few styles and colorways around 5 am EST, Adidas continued to roll out fresh silhouettes and colorways throughout the day. If the odds have improved for Yeezy fans, however, it probably has less to do with supposed cancel culture than with the generous supply on offer. A few even thanked those who had “canceled” Ye for making it easier to cop a pair of Yeezys. “if I hit on all four, imma have to work four 24 hour shifts in a row smh.” Most sneakerheads seemed to view the drop as an apolitical return to business as usual, though some Ye fans clearly saw it as a kind of vindication for the embattled rap star and fashion mogul. Others worried how much it might cost them to win every raffle they entered: “I’m in four different draws for some Yeezys,” tweeted. On Twitter, some complained about losing the raffles that determine who gets the chance to buy a pair of Yeezys. As Adidas sold off some of the Yeezy shoes left over from its partnership with Ye, which ended last October, fans turned to social media for a familiar ritual of shared delight and disappointment. On Wednesday, for the first time in over seven months, sneakerheads put aside their love-hate relationship with Ye, the artist formerly known as Kanye West, and resumed a love-hate relationship with his Yeezy sneaker brand-which is to say, loving to buy them and hating to miss out.
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